Amazon has acquired 82 organizations. Their most recent acquisition was Elemental Technologies on September 3, 2015

Amazon is an e-commerce site that offers a range of services and products. It was started in 1996 and has three segments i.e. Amazon Web Services, International and North America. The products include content and merchandise that Amazon buys from vendors or third-party sellers. Amazon also manufactures its own electronic devices like tablets, phones, etc. The company has a subsidiary called Whole Foods Market, Inc. that is known for selling organic and healthy food and staples.

Amazon also provides some other services like advertising, credit cards, digital content subscriptions, publishing, fulfillment and database offerings. The main focus of Amazon is on convenience and price. Kindle is another subsidiary of Amazon, which handles the publishing or digital content side.

Amazon was founded in 1996 by Jeff Bezos. The launch of Amazon dates before that, but initially it was known as Cadabra. The company has a total of 541,900 employees and has an annual revenue of $136 billion.

The biggest acquisition made by Amazon was Whole Foods Market. The company bought it for $13.7 Billion. It was a bold move on Amazon’s behalf. As Amazon wanted to reach every corner of every house, buying a grocery market turned out to be one of the smarted decisions. Other than this, Amazon also made some picky decisions and acquired Kiva Systems, Twitch and Zappos for $775 million, $970 million and $1.2 billion respectively. All three of these companies helped Amazon find a new direction.

One of the most influential Amazon acquisitions was of Elemental Technologies. It helped the company strengthen its cloud infrastructure services. Amazon Prime was built around LoveFilm, which was initially known as the “Netflix of Europe”. The largest number of acquisitions made by Amazon was in the year 1999. The first company that amazon acquired was PlanetAll and the most recent company that it bought is Goo Technologies.

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Clusterk
acquired by Amazon

on April 30, 2015
Software
Undisclosed

Amiato
acquired by Amazon

on April 10, 2015
Service Industry
Undisclosed

Shoefitr
acquired by Amazon

on April 10, 2015
E-Commerce
Undisclosed

2lemetry
acquired by Amazon

on March 12, 2015
Cloud Computing
Undisclosed

Annapurna Labs
acquired by Amazon

on January 22, 2015
Cloud Computing
$370m

Rooftop Media
acquired by Amazon

on October 27, 2014
Audio
Undisclosed

Twitch
acquired by Amazon

on August 25, 2014
Video Streaming
$970m

Comixology
acquired by Amazon

on April 10, 2014
Comics
Undisclosed

Screentech
acquired by Amazon

on May 13, 2013
E-Commerce
Undisclosed

Liquavista
acquired by Amazon

on May 13, 2013
Electronics
Undisclosed

Evi
acquired by Amazon

on April 17, 2013
Search Engine
$26m

Goodreads
acquired by Amazon

on March 29, 2013
E-Learning
$150m

UpNext
acquired by Amazon

on July 2, 2012
3D Tech
Undisclosed

LOVEFiLM
acquired by Amazon

on June 15, 2012
Digital Entertainment
$2.5m

Avalon Books
acquired by Amazon

on June 4, 2012
Publishing
Undisclosed

Kiva Systems
acquired by Amazon

on March 19, 2012
Robotics
$775m

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